Each month, we'll feature one of our members to spotlight the story of their business and share what makes them unique.
How a Passion for Dance Sparked a Studio: The Pointe School of Dance
Cedar Rapids native Vanessa Terrell has a long history with dance. As a young girl, she took countless dance lessons. While studying at the University of Iowa, she began teaching dance at Donna’s Dance Place in Cedar Rapids. After teaching at Donna’s for eight years, she decided to purchase the dance studio, reopening the space as The Pointe School of Dance. That was two years ago, and business has never been better. The Pointe School of Dance recently relocated to accommodate their growing demand. Vanessa shares how her passion for dance sparked her to open The Pointe School of Dance.
Tell us about The Pointe School of Dance
We offer dance classes starting for children aged 18 months through adult classes, for both men and women. Types of classes available include ballet, tap, jazz, lyrical, pointe, to name a few. We operate a retail space on-site called The Dance Shop at The Pointe that sells dance shoes, clothing and accessories.
As a Cedar Rapids native, how did you decide to stay here to open your own business?
I’ve known for a long time that I wanted to open my own dance studio. In fact, I told my mom just that when I was in eighth grade, after coming home from school one day. Being a teenage girl is…hard, and I wanted to give other girls what dance gave me.
In high school, I never thought I’d end up living here. Then, I went to the University of Iowa to pursue a degree in dance and started building connections. During that time, I realized that Cedar Rapids is a unique place where I can make a living doing what I love. My husband Dan, who I own the dance studio with, and I can afford to travel where we please while still having a nice quality of life here.
You recently relocated - where did you move and why?
In our last space, our lobby and parking lot were always full. In just two years we took on a lot of new students and outgrew the space. But I guess that’s a good problem to have! Last month we officially moved one block west and are now located at 225 Northland Court NE. We went from two studio rooms to four and increased our class schedule from 75 classes per week to close to 100 per week.
Learn more about The Pointe School of Dance on their website, www.thepointeschool.com.